You are probably aware that your website content is the key to your online business. It makes up most of the way your website will be ranked by the search engines like Google. Video currenlty is the top of the line when it comes to content creation. Here is your guide to video marketing in 5 easy steps.

Even Google is indexing videos with universal search from such sites as Google video and You Tube. You want your video in Google search results. When you get your video in Google you can make a lot of money with your video submissions. Video content is the future of the internet. When you can create and publish effective video broadcasts you will bring a flood of money into your bank account.

The first step is to have an effective video. If you have a video of you showing your home office this video is no where as effective as having a video of your live demonstration of your product or another person’s product. So use common sense and create a video that will create interest in your product promotion. Your goal with video marketing is to get a lot of traffic to your website or to another person’s website that is your affiliate product or products you are promoting.

The next step is to create a controversial over the top passionate personal video. You can be opinionated if you educate those who watch your video.

The third step is to provide a ton of useful knowledge that leaves your viewer hanging on because the message is incomplete. This is like article marketing where you whet the viewers appetite for more information.

Get familiar with You Tube is step four. It is the grand daddy of all the submission sites when it comes down to video marketing. Each category will have thousands of videos on You Tube. You have to therefore be the best of the videos in your niche. Watch all of the high view content videos in your market on You Tube. Take notes and find out why some videos do well and others not so well.

Step five. Build a cheat sheet in your notes of all the common elements of the videos with the most views. Depending on the market you will see different reasons why some videos shine above the rest. If you create a video that is controversial, or helpful, or from your heart and you combine all the elements you find common in the most viewed videos you will have a great chance of getting ranked high on the Google search engine with your You Tube video.

Finally, if you see a video that it looks like someone merely has made a video of a computer screen this is what is called a screen capture video and can be created very easily by using screen capture video creating software which is available online. You can use this type of software if you do not want to use an actual video camera to create a video to submit online.

Dhruv Patel is a customer of DreamHost. He has created site to help new DreamHost customers and to promote DreamHost by giving DreamHost coupons.

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