The lights have dimmed and cooled. The unwanted bits are on the editing room floor and you’re ready to take your video masterpiece and show it to the masses on Internet. But just as you breathe that sigh of relief you realize you don’t know how best to get those people to your video. So here are some quick tips on how to do just that.

Uploading your video to a video sharing site is only half the battle. You’ve got to make sure you attach the proper amount and type of information to those uploaded videos. That means excellent descriptions that fill people in on what your video is about, keywords to help potential viewers find your videos and tags or categories to help those who only use the video sharing site search and not a search engine like Google. Taking that all into account and putting in the proper information will not only make your videos easier to find but the people who do find it will be the people you want to target.

RSS is another great way to get your content quickly indexed by the search engines. If you’re uploading your videos to your own site with your own content management system (CMS) then it probably has a built in RSS feed that you can take the link and submit to search engines. Places like Blinkx, Yahoo and Truveo will accept an RSS or MRSS feed which will tell them when you upload something new. Google Video requires a video sitemap which is also easy enough to do with a little research.

If you’re uploading sites to video platforms and sharing sites the best bet is to get it onto multiple sites. There are some tools that will submit your content to multiple sites and you can find a list of them and a list of video sharing sites at ReelSEO.com where they have multiple articles on both topics. Everyone knows YouTube but you might not know a lot of other places so seeking a little help is OK.

Another great way to get your video out to the masses is to let the masses do it for you. Numerous ways to do this now exist. Entire services like Stumbleupon and Delicious are geared at helping you do that and with a simple plugin for your CMS your viewers are a click away from sharing your content with your friends. Digg might not be the best place for your content but other sites like Twitter, Facebook and MySpace also provide links via these plugins (or a small bit of code to drop on your site).

A little self-promotion always goes a long way. If you don’t have a Facebook fan page then make one, get people to it and be sure to share your videos via that. Another way is to maintain a periodic newsletter of all your friends, fans, clients and target audience. You certainly need to have your own presence on all the major social networks like Facebook, Twitter and MySpace and maybe some others depending on who and where you are targeting.

In the end, a combination of your hard work and great content will not only inform and entertain your viewers but motivate them to tell others about your work. Every link to your content will help your cause and make your content easier to find. The more links you have to your stuff the more likely someone is to see that link and find your content.

Stumble it!